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The Tipping Point: How Little Things Can Make a Big Difference

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The Tipping Point: How Little Things Can Make a Big Difference

The Tipping Point: How Little Things Can Make a Big Difference

Original price was: $15.00.Current price is: $7.00.

Uncover the captivating science behindviral trends in business, marketing, and human behavior in thebreakthrough debut named one of the best books of the decade by...

  • Product Details
  • SKU

    VK68707774

  • Category

    Books

  • Availability

    In stock

Uncover the captivating science behindviral trends in business, marketing, and human behavior in thebreakthrough debut named one of the best books of the decade by The A.V. Cluband The Guardian by Malcolm Gladwell,the bestselling author of The Bomber Mafia.

The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world.Michael Lewis

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