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BIALETTI: A CATALOGUE by David Berg

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BIALETTI: A CATALOGUE by David Berg

BIALETTI: A CATALOGUE by David Berg

Original price was: $5,720.00.Current price is: $148.00.

David Berg1920CamilloCezaroAlfonsoBIALETTIRenato Bialetti1950320In the 1920s, in Northern Italy, the brothers Camillo, Cezaro and Alfonso Bialetti produced in their workshops aluminum household equipment. Renato Bialetti, son...

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    IK63013859457

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    Books

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David Berg

1920CamilloCezaroAlfonsoBIALETTIRenato Bialetti19503

20

In the 1920s, in Northern Italy, the brothers Camillo, Cezaro and Alfonso Bialetti produced in their workshops aluminum household equipment. Renato Bialetti, son of Alfonso, appropriated the family brand, industrialized the production of stovetop coffee makers in the early 1950s, and sold roughly 300 million pots worldwide. Producing clones of his produce to beat competitors, the controversial entrepreneur Renato Bialetti did not deem keeping records, prototypes, or archives necessary. In this void, artist David Berg began gathering Bialetti machines near the factory in ruins, at second-hand markets, and in flagship stores. This book is Bergs proposal of a Bialetti catalogue. It provides insights into the production process of a piece of precision engineering, nourished by the voices of members of the industrialists family, as well as former factory

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